woman wearing athletic attire standing in a desert stream beneath a giant red sandstone cliff streaked with black

Outdoor Fitness Coaching and 3 Sports Ads: No One Stages a Stunt That Bad on a Mountain

I call these posts “Thoughts from the C-Suite,” intended to share a not-so-unbiased look at my observations, experiences and insights of key findings and happenings in the industries I swim in. No One Stages a Stunt That Bad on a Mountain Three stories, three weeks, same industry. An athlete kept racing through a medical emergency … Read More

View of the cliffs and contours of the Grand Canyon in Arizona under changing sunlight

Train Smart for Your Grand Canyon Adventure

Training for our Grand Canyon adventure starts like all the best journeys do: with a spark of excitement, a decision, and a date circled on the calendar. In just three weeks, we’ll descend below the rim of the Grand Canyon for a five-night backpacking expedition. The countdown feels electric. And with each day, training shifts … Read More

woman wearing athletic attire running outside before applying recovery methods

Recovery Methods Part 4: Putting it all Together for Peak Performance

I encourage you to begin thinking of recovery methods as the yin to your yang. In other words, your training program is incomplete, insufficient, and completely out of balance without one. So no more excuses! The world’s best athletes are taking time to recover, and we can all apply some of that good wisdom to our own active lifestyles.

woman wearing all black athletic attire standing in front of a Porsche 911 stock car named The Fool at the Daytona International Raceway

Recovery Part One: The Role of Nutrition

In the realm of recovery, nutrition serves as a cornerstone for optimizing performance and aiding the body’s restoration process. Food is the fuel that powers the body’s ability to bounce back from intense physical exertion. The first installment of our four-part recovery series sheds light on the pivotal role of nutrition in recovery.